When we think about office documents and our strategy in dealing with them the common picture in our mind is a piece of paper. For many workers this picture in their mind is starting to change. It could be the 140 characters of a tweet, the images of a facebook page, or an email message coming through LinkedIn. It may also be a new blog post that has been posted to your website.
Office Document Strategies Blog
As a dealer representing one of the three Canadian postage machine manufacturers one of the questions we answer for clients is why they should work through a dealer rather than do a deal direct with a manufacturer.
A recent Hubspot blog post outlines extensively the impact that multiple screen choices play in users's communications and interactions. Gone are the days when a single computer screen was the source of most of a person's key information.
Our industry has come to assume that all of the clients we deal with understand what an MFP print device is and what the benefits of them are. Recently I was working with a new client that was replacing a 10 your old stand alone copier. For this client the whole world of MFP capabilities was a new world and I found myself having to review a lot of material I had not considered for many years as this is now an unusual discussion.
Over the past three weeks I have been working with a client that is looking to buy a new wide format (engineering) MFP. In that time they have demo'd four makes and models of equipment and looked at the plot management software that supports the hardware devices. The client's need is well defined and they understand what they are looking for.
For over a year now we have been using a system provided by Hubspot to host and manage our website. The Office Document Strategies Blog is a key element of that site and we have been building content in this blog as well as working on other elements of our site.